Facebook’s Enormous Impact on the Equestrian World


Happy Tuesday partner,

Many think of Facebook as a dying social network.

But what if we told you that it’s still the biggest social network in the world and that much of the equestrian industry depends on it for their livelihood?

Pegasus cofounders Sam Baynes and Jen Tankel and CMO Noah Levy sat down to discuss the dominance of Facebook in the equestrian space.

Our conversation was inspired by a previous one we had with the main admin of the Facebook group for Southern New Hampshire’s equestrian community, which is north of seven thousand members.

In this episode, we discuss:

  • Why there hasn’t been a tech company (yet) that succeeded in truly fulfilling equestrians’ needs that Facebook already provides.

  • The differences between consumer demand in the equestrian markets of Southern New Hampshire versus England.

  • The reason why regulators in America keep playing catch up with private industry.

  • How equestrian is regulating itself.

  • And more.

Listen to this Hacking Session on Spotify, Apple, or wherever you listen to your podcasts.

Be sure to follow The Pegasus Podcast’s official Instagram and TikTok for new episode updates and highlights from each show.



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